MASS MUTUAL
Interdependence Day

Using the country’s founding documents, we showed Americans that Independence Day was more importantly a day of interdependence.

 


Hidden within the national documents is evidence of our inherent mutuality. In our print executions, we uncovered how the spirit of interdependence helped shape the independence of our nation.


SOCIAL FILM

AWARDS
FCS Portfolio Awards: 1 Silver — Print

CREDITS
Agency: Johannes Leonardo
Creative Team: Kasia Canning, Kevin Watkins, Lauren Cooper, Harry Neville-Towle, Haeun Kim, Dohee Kim
Role: Copywriter

Précédent
Précédent

YOUNG LIONS

Suivant
Suivant

MASS MUTUAL