SERVICES GÉNÉRAUX
Indoor Fashion

During the COVID-19 pandemic, I collaborated with Paris based studio Services Généraux on 'Indoor Fashion’, a clothing collection designed not to be seen, made to be worn exclusively at home. All profits ($5000 in total) were donated healthcare organizations to help the fight against the virus.

 


SOCIAL

We used CGI to promote the pieces on social.


INTERVIEW

More about the collection and the creative process behind it below.

CREDITS
Agency: Service Généraux
Creative Team: Antoine (SG), Valentin (SG), Basile Fournier, Emily Chang
Role: Copywriter, Designer

PRESS
Views, Wave, CB News

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